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Programmatic Advertising: The Red Shark Difference

November 12, 2021
May 1, 2023

Programmatic Advertising: The Red Shark Difference

Abby Costello

Now, I know what you’re thinking, another programmatic advertising blog. Well, this isn’t your average programmatic marketing blog. In fact, this blog is unique to Red Shark Digital, just like our programmatic strategies. So, are you ready to take the plunge and discover what makes our programmatic solutions the best in the industry? Well, keep reading and prepare to have your mind blown.

Programmatic advertising has been around for a few years now but, it has recently been the preferred method of many advertisers as it allows you to truly cater your campaigns to your audience based off of their behavior. Behavioral targeting is crucial when an advertiser does not want to waste money or impressions on a user who isn’t actually looking for their service. This is why the crew at Red Shark Digital focuses a lot on improving their programmatic efforts to ensure that you are getting the biggest bang for your buck. Now, let’s talk about what makes us stand out from other programmatic advertising companies.

The Best Inventory

Let’s kick this list off with one of the biggest advantages to choosing Red Shark Digital for your programmatic advertising. We have access to the best digital inventory around. In fact, many advertisers still rely on ads.txt for their inventory but, we showcase your ads on sites that have ads.cert. This means that your ads will only show on reputable and safe sites that do not spam their users.

The Newest Technology

Let’s keep things going by talking about how we have some of the hottest new technology available. From geofencing to OTT and CTV, Red Shark Digital offers some of the most in-demand technology of 2018. As a digital agency, we are able to get our hands on some of the newest technology before some of our competitors.

For example, with geofencing, we were offering that as a tactic a year ago before measuring in store conversions had even been a thought by many advertisers. Talk about setting the industry standard.

We are on Your Team

Have you ever advertised with someone who came off as a little shady? Well, when you choose Red Shark you not only get one-on-one support from your dedicated Account Executive, we also take the time to get to know you and your business. To have a successful advertising campaign, we believe that we need to work alongside you as if we are on the same team with one common goal: the success of your business.

There ya have it, three reasons why you should choose Red Shark Digital for your advertising solutions. If you are still on the fence, give us a call and one of our Account Executives can answer any questions you may have. We look forward to making waves together.

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