In an era where information is abundant, how we consume it matters. Studies suggest that when we read, we retain five times more knowledge than when we only hear something. Fascinatingly, this retention multiplies when we both read and listen simultaneously. But here's the game-changer: when we listen to discussions, the knowledge retention rate skyrockets even further. This intricate relationship between auditory comprehension and retention is the backbone of podcast success.

Since the onset of the pandemic, podcasts have surged in popularity. As people looked for new ways to learn, be entertained, or simply fill the silences of lockdowns, podcasts emerged as a prime contender. For marketers and SEO professionals, this trend is particularly significant. Podcasts provide a unique way to delve deeper into discussions, engage with audiences, and present nuanced perspectives in an easily digestible format. In a field as dynamic as SEO, staying updated with the latest digital marketing news, trends, algorithms, and strategies is paramount.

With that said, here are the top 9 podcasts available for the SEO industry:

#1: Search Off The Record

• Host: Google’s Search Relations Team
• Frequency: Monthly
• Show Link: Tune in to Search Off The Record today.
• Summary: Get SEO insights straight from the experts. Dive into discussions with Google Webmasters and tackle frequently debated topics like Javascript processing and the significance of crawl budgets.

#2: The Authority Hacker Podcast

• Host: Gael Breton, Mark Webster
• Frequency: Weekly
• Show Link: Crack the code with The Authority Hacker team.
• Summary: Offering real-world SEO and online marketing insights, this podcast stands out with its authenticity, practicality, and genuine recommendations.

#3: SEO 101

• Host: Ross Dunn, Scott Van Achte
• Frequency: Every Three Weeks
• Show Link: Start your SEO 101 studies ASAP!
• Summary: A veteran-led show, SEO 101 explores the foundational elements and advanced facets of SEO, benefiting from a rich history of expert guests and co-hosts.

#4: The SEO Rant

• Host: Mordy Oberstein
• Frequency: Inconsistent
• Show Link: Catch the latest tea on SEO Rant.
• Summary: Delve into the passionate world of SEO with Mordy as he merges knowledge with humor to ensure an engaging and informative listen.

#5: SERP’s Up Podcast

• Host: Mordy Oberstein, Crystal Carter
• Frequency: Weekly
• Show Link: Ride the wave with the SERP's Up crew.
• Summary: An entertaining yet insightful dive into the dynamic world of SEO, presented with a fresh perspective each week.

#6: The SEO Sprint

• Host: Adam Gent
• Frequency: Monthly
• Show Link: On your marks, get set, and go listen to the latest episode on The SEO Sprint podcast.
• Summary: Evolving from a newsletter to a promising podcast, join Adam as he engages with experts from renowned SEO platforms.

#7: TechSEO

• Host: Dan Taylor of SALT Agency
• Frequency: Monthly
• Show Link: Nerd out with your friendly local TechSEO besties.
• Summary: Discover technical SEO gems with industry professionals, curated and produced by the expertise of SALT.agency.

#8: Crawling Mondays

• Host: Aleyda Solis
• Frequency: Monthly
• Show Link: Catch a case of the Crawling Mondays (6-feet apart, please)!
• Summary: Led by the renowned Aleyda Solis, this podcast serves a prize collection of SEO interviews, reviews, and strategic tips.

#9: Voices of Search

• Host: Benjamin Shapiro
• Frequency: Daily
• Show Link: Learn from industry experts on daily Voices of Search episodes.
• Summary: A daily dose of concise SEO insights featuring discussions on everything from content optimization to the impact of social media on SEO.

Which SEO podcast are you binge-watching first?

As the digital realm continuously evolves, SEO experts cannot overstate the importance of staying updated and informed. Podcasts, with their engaging discussions and expert insights, are a powerful tool for any SEO enthusiast or professional. These nine podcasts are the cream of the crop, offering blends of expert insights, real-world experiences, and actionable strategies. Tune in, absorb the knowledge, and elevate your SEO game to new heights. After all, in the SEO world, learning is not just about staying relevant - it's about staying ahead.