Hashtag research is the process of finding and using relevant hashtags to promote content on social media platforms, like Twitter and Instagram. The goal is to find hashtags that are popular and relevant to your content so that your content is more likely to be seen by people who are interested in what you have to say.
There are a few different ways to do hashtag research. One way is to use a tool like Hashtagify, which allows you to enter a keyword or phrase and see which hashtags are most popular for that topic. Another way is to simply search for a topic on Twitter or Instagram and see which hashtags are being used most often.
Once you've found some relevant hashtags, you can start using them in your content. Be sure to use them sparingly, though, as using too many hashtags can make your content look spammy.
Hashtag research is a valuable tool for anyone looking to promote their content on social media. By taking the time to find the right hashtags, you can ensure that your content is seen by the people who are most likely to be interested in it.