A hashtag is a word or phrase, without spaces, preceded by the symbol #. They are used to categorize content and track topics on social media platforms such as Twitter, Facebook, and Instagram. But do they really make a difference?The answer is yes and no. Hashtags can help you reach a larger audience and can be a great way to categorize your content. However, they won’t guarantee engagement or guarantee that your content will be seen by people who are interested in what you have to say. Hashtags can be a great way to find new content and new people to follow. They can also be a great way to start a conversation or join one that’s already happening. However, if you’re just using hashtags as a way to get more followers or get more likes, you’re not using them correctly. Hashtags should be used to supplement your content, not replace it. So, if you’re looking to get the most out of your hashtags, make sure you’re using them correctly. Use them to reach a larger audience, join conversations, and categorize your content.
Our digital marketing experts at Red Shark Digital are ready to assist with your campaign or project. Contact us today to get started.