Understanding SERPS

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With a little less than 200 million active websites on the internet, you should always be looking for a way to get your site noticed and attract more customers. SERPs are the most important tool for catching your target markets eye and building your brand.

What is a SERP? If you’re new to the web, you’re probably thinking what in the world is a SERP? Fear not, SERP is just a fancy acronym for Search Engine Results Pages and they are fairly easy to understand! Search Engine Results Pages are web pages that are served to users when they search online through a search engine, like Google.

Curious about what that Green Lock in your nav bar is.