What is the difference between a data analyst and an insights analyst?

Data and insights analysts have a few key differences. For one, data analysts tend to focus more on numbers and statistics, while insights analysts focus more on understanding the meaning and implications of the data. Data analysts are often more skilled in statistical software and tools, while insights analysts are often more skilled in qualitative research methods and techniques. Finally, data analysts typically work more in business, while insights analysts may work more in academia or the public sector.

Interested in starting

Insight Analysis

services?

Our digital marketing experts at Red Shark Digital are ready to assist with your campaign or project. Contact us today to get started.