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Programmatic digital video is the process of buying and selling video advertising space through an automated system. This system uses software to buy and sell ad space in real-time, based on certain criteria set by the advertiser or publisher. Programmatic video advertising can be used to reach specific audiences on specific websites and apps, and can be targeted to specific demographics, interests, and even individual users.
Our digital marketing experts at Red Shark Digital are ready to assist with your campaign or project. Contact us today to get started.