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What are the steps of PPC?

PPC, or pay-per-click, is a type of online advertising in which businesses pay a fee each time one of their ads is clicked. The steps of PPC are:

1. Planning: The first step is to develop a plan and set a budget.

2. Research: The next step is to research keywords and create ad groups.

3. Ad Creation: The third step is to create ads that are relevant to the keywords and ad groups.

4. Testing: The fourth step is to test the ads to see which ones are most effective.

5. Monitoring: The fifth and final step is to monitor the campaign to ensure that it is performing well and making progress towards the goals.

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PPC Audit


Our digital marketing experts at Red Shark Digital are ready to assist with your campaign or project. Contact us today to get started.