There are four types of advertising that you can use to promote your business:
1. Traditional advertising
This includes methods like print ads, TV commercials, and radio spots. While these methods can be effective, they can also be expensive and may not reach your target audience as effectively as other methods.
2. Digital advertising
Digital advertising includes methods like online banners, pay-per-click (PPC) ads, and social media ads. This type of advertising can be more cost-effective than traditional methods and can reach a wider audience.
3. Guerilla advertising
Guerilla advertising includes unconventional methods like street marketing, viral marketing, and product placement. This type of advertising can be very effective but can also be more expensive than other methods.
4. Direct marketing
Direct marketing includes methods like direct mail, telemarketing, and email marketing. This type of advertising allows you to target specific individuals with your marketing message.