Website
Pathways to Life
[ Type ]
Website
[ Technologies Used ]
Webflow
[ Client ]
[ Year ]
2021
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Project Deliverables
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Key Features of Project
When Pathways to Life came to us in 2020 in need of a brand and marketing refresh, we were eager to get started. We always recommend revisiting a brand and web presence at the foundational level every 3-5 years, and Pathways to Life fell right in the middle of that timeline. With the pandemic impacting businesses more and more each day, their site was becoming increasingly important on the list of priorities as the company needed to educate clients on their Telehealth and Virtual Care services.
On an 8-week timeline for the rebuild, we designed the new site to flow more easily by removing the conventional, structural designs. This Webflow website rebuild offered us ease of access to editing content rather than a separate WordPress dashboard like the previous site had. The timeline for branding was 4 weeks, allowing us to create a much more modern logo.
- Branding/identity design
- Webflow CMS
- Interactive menu
- Wellness quiz
- Google Maps embed
[ Testimonial ]
[
|
Pathways to Life
]
[ Testimonial ]
“The dropdown navigation for Pathways to Life was a challenge. At the time, it was the first in-depth dropdown navigation that I had developed. It really forced me to learn and utilize Webflow’s animations and interactions.”
[
|
Red Shark Digital ]
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"They took the time to understand our business on a deeper level and captured our values in a bold, clean, and comprehensive brand that we are confident in showing off. We look forward to branding more businesses with Red Shark Digital in the future."
Susan Bucci
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“Red Shark Digital took our online presence to the next level. My relationship with the agency has been smooth sailing since the start. They have really made a huge impact on the continued growth of LaborQuick and highly recommend their services for full business digital marketing.”
John Jordan
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"Red Shark knocked it out with this site development and by creating our custom, hand drawn logo… they are the best and we highly recommend them for high quality, amazing work 💪🏼."
Carissa Chappell
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“We were impressed with Red Shark Digital from our first meeting. We were guided through the design, layout and UX for the website and ultimately provided us a site which not only looked great, but also functions well for both our customers and our internal team who manages the site on a daily basis.”
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Adam Zwyer
[ Marketing Director|UNXChristeyns ]
"The quality and performance of our products are "best in class" and we needed someone to help us tell our story. Red Shark Digital invested the time to understand what differentiates our products, and how to present our value proposition in a unique and energetic brand."
Brian Hall
Position, Company name
“We started with Red Shark Digital two years ago when we opened our insurance agency and they have been a huge part of our success through successful branding and marketing. If you want the absolute best experience, there is only one choice and it is Red Shark Digital.”
Jake Holehouse
[ Owner | HH Insurance Inc. ]